Engaging your viewers is a key part of content creation. A custom thumbnail for your video is one of the best methods to achieve this. The thumbnail is what viewers first see when they come across your video, and it can make all the difference in whether they decide to click and watch. You can increase viewer engagement and your click-through rates by creating high-quality thumbnails that grab attention. This article will provide you with expert tips for creating custom thumbnails of video that will make your video stand out.
Why To Use Custom Video Thumbnails?
Video content is essential in today’s digital age. It can be difficult to stand out among the countless videos on different platforms. Here’s where custom thumbnails can help. You can grab viewers’ attention by creating relevant thumbnails that are eye-catching and appealing. This will help you to get them to click on your video. Here are some key points why custom thumbnails are important:
- Branding Opportunity: With custom thumbnails, you can make your brand standout. Your audience will instantly recognize your videos if you use a unique template for your thumbnails. This will help them to relate your brand with the video, even if they don’t end up watching it. Thus it creates a unique branding opportunity. Even people who don’t typically watch your videos will be able to recognize your content.
- Engage with Viewers: A custom thumbnail is the first thing a user will see while browsing through videos. A well-designed thumbnail with colours, text, etc. that stands out and indicates the content in the video will make the viewer click on your video.
- Boost Video Conversion Metrics: Everybody is biased, consciously or subconsciously people tend to choose a video based on their thumbnail, and this happens in an instant. People typically watch videos with custom thumbnails because they look refreshing and make them believe that the video content quality would be superior, increasing video conversion rates.
Expert Tips To Create An Outstanding Video Thumbnail
Creating an outstanding video thumbnail requires a balance between creativity, relevance, and branding. A well-designed thumbnail can attract more clicks, increase viewer engagement, and help your content stand out in a crowded digital landscape. But how do you create a thumbnail that ticks all the right boxes? Here are some expert tips on creating video thumbnails that will grab viewers’ attention and entice them to click.
- Keep it Simple: Use bright colors, texts, thematic backgrounds, etc. to build your custom thumbnail. Keep them simple to broadcast professionalism. Moreover, a thumbnail has a small area in which they are displayed. Overdoing them will only make them look cluttered and not well thought out.
- No Clickbait: Don’t use clickbait strategies to try to rack in views. You will encounter more click-through rates but once the viewer gets to know that your thumbnail misleads them and that it is clickbait, they would flag your channel as a clickbait channel and start to avoid all your content even if you do post reliable videos.
- Use a Face: Showcase your face or the face of someone related to the video. 72% of most popular thumbnails included a face and these thumbnail-associated videos got more views than their counterparts that didn’t include a face.
- Add Text: Videos with texts in their thumbnails seem to be doing better than those that don’t have any sort of letters in them. 70% of popular videos feature a title and/or some sort of written content in their thumbnail.
- Follow Guidelines: The custom thumbnail that you design must follow the guidelines of the video hosting site. To upload a custom thumbnail on YouTube. The image should be of resolution 1280×720 and be less than 2MB in size of formats jpg, png, or gif., also the image shouldn’t induce violence, or harassment, or be provocative and harmful in any manner. Failure to follow these guidelines means your video might get flagged and taken down.
Boost Engagement With Flonnect’s Change Thumbnail Feature:
Engaging your audience is critical to the success of your video content, and a well-designed thumbnail is an essential element of that. Flonnect’s Change Thumbnail feature allows you to easily modify your video’s thumbnail to better capture your audience’s attention and drive more clicks. Here are some simple steps to use this feature:
- Click on the Flonnect extension to open up the ‘Dashboard’
- Click on the video that you want to change the thumbnail of
- Scroll down and click on the ‘Change Thumbnail’ button
- You can either ‘Upload Thumbnail’ or ‘Select from current frame’
- For ‘Upload Thumbnail’, choose the image from the dialogue box and click on ‘Set as thumbnail’
FAQs
To use Flonnect’s Change Thumbnail feature, simply upload your video to Flonnect and select the “Change Thumbnail” option. From there, you can choose an existing thumbnail or upload a new one.
Yes, you can change the thumbnail of an existing video with Flonnect using the Change Thumbnail feature.
While changing the thumbnail of your video won’t directly affect its SEO ranking, a well-designed thumbnail can increase viewer engagement and lead to more clicks and views, which can ultimately improve your video’s ranking in search results.